iOS 27.2 beta 1 introduces user profiles for the Apple TV app on iPhone, a feature previously available only on tvOS. The profiles support age-appropriate content filtering for child accounts and can be disabled if unused, addressing a long-standing gap in Apple's streaming platform.
Apple now bundles Apple TV and Apple Arcade subscriptions into iCloud+ at no extra cost in over 100 countries, primarily in developing markets and smaller territories, excluding the United States. The strategy aims to boost content services adoption in price-sensitive regions while phasing out Apple One bundles. Some markets also gain access to Apple Music Select, a limited ad-free radio tier within iCloud+.
tvOS 27 is now available for Apple TV 4K with revamped Podcasts and Apple Music apps, software updates via iPhone, custom text sizes, and improved performance. The update notably excludes new Siri AI and smart downloads features.
Apple is developing its own game controllers for iPhone, with two prototypes identified in macOS beta code featuring D-Pad, thumbsticks, haptic motors, and motion controls. The accessory may be branded under Beats to target lower price points, and could also enhance gaming on Apple TV 4K.