Apple's iPhone 18 Pro, arriving two years after the iPhone 16 Pro, features over 50 upgrades including a new A20 Pro chip, variable-aperture camera, smaller Dynamic Island, and record battery life of 36 hours. The $1,199 starting price is $200 higher than the iPhone 16 Pro's launch, though base storage doubled to 256GB. For iPhone 16 Pro owners, the cumulative changes across two generations—including design, display, cameras, and charging speed improvements—make it a worthwhile upgrade.
Apple launched the AirPods 5 with Active Noise Cancellation now standard at the entry-level $129 price point, down from the $50 premium required on AirPods 4. The upgrade brings 50% more noise cancellation, improved durability (IP57), studio-quality audio recording, and extended battery life, though the core H2 chip and open-ear design remain unchanged from previous generations.
Apple's iPhone 18 Pro and Pro Max feature a new variable aperture camera, A20 Pro chip, and improved battery life, with prices starting at $1,199 and $1,299 respectively. Both models share most features including the same display technology and camera system, with key differences in size, weight, battery capacity, and modem options between regions. The Pro Max offers superior battery life and a larger 6.9-inch display but represents a significant size and weight increase over previous generations.
Apple is now accepting pre-orders for the iPhone 18 Pro and iPhone 18 Pro Max, featuring a new variable aperture camera, faster A20 Pro chip, improved cooling, and longer battery life, starting at $1,199 and $1,299 respectively. Pre-orders are available in over 65 countries through Apple's online store, carriers like Verizon and AT&T, and retailers including Best Buy and Walmart, with deliveries beginning September 18.
Apple's iPhone 18 Pro and Pro Max offer targeted upgrades over the iPhone 17 Pro models, featuring the faster A20 Pro chip with improved AI performance, a variable-aperture Main camera with 50% better low-light performance, and enhanced video capabilities including 4K Dolby Vision at 60 fps. Battery life increases to 36 hours (Pro) and 45 hours (Pro Max), with faster wired charging and a higher $1,199 starting price.
Apple announced the iPhone 18 Pro and Pro Max, featuring the A20 Pro chip, a 48MP camera with variable aperture, and significant battery life improvements (36 hours on Pro, 45 on Pro Max). The update focuses on internal upgrades rather than design changes, with prices starting at $1,199, $100 more than the iPhone 17 Pro.
Apple confirmed battery capacities for iPhone 18 Pro (4,056 mAh, +1.7% vs. previous generation) and iPhone 18 Pro Max (5,391 mAh, +11.7% increase). eSIM-only variants will be available in select countries including the U.S., Canada, and several Middle Eastern nations, with slightly larger batteries than SIM card tray models.