New York City implemented a 'click to cancel' rule requiring businesses to make subscription cancellations as easy as sign-ups, becoming the first municipality with such a law. The rule joins growing state-level protections against hard-to-cancel subscriptions as a federal standard remains uncertain after courts vacated an FTC rule in 2025. Consumer complaints about difficult cancellations have surged, with Americans spending an average of $1,080 annually on subscriptions.