Apple is launching upgraded Mac Minis and Mac Studios costing up to $20,000 that can handle AI tasks locally, positioning them as cheaper alternatives to renting cloud computing from providers like OpenAI and Anthropic. The machines leverage Apple's chip design expertise to compete against Nvidia and Microsoft in the enterprise desktop market, where Apple currently holds only 4.6% share compared to Windows' 91.3%.
Amazon offers release-day discounts on new Mac mini and Mac Studio models, with the M6 Mac mini at $1,069.99 and M5 Max Mac Studio at $2,449.99, both featuring $30–$50 off MSRP. The desktops officially launched on September 22, 2026, with various configurations available for purchase.